Hey,

I just published a new video breaking down how I decide which women’s tops are worth buying, and more importantly, which ones to leave behind.

The core problem is simple:

Most resellers comp women’s tops by brand alone.
The data shows that’s the fastest way to misprice inventory and miss good buys.

Sell-through and pricing change dramatically once you factor in demand multipliers like size, material, premium lines, and country of origin.

To make this practical, I’m giving you the spreadsheet I used for the video.

You can download it here:
[DOWNLOAD THE WOMEN’S TOPS DATA]

Inside the spreadsheet you’ll see:

  • Brand-level active vs sold counts

  • 90-day sell-through rates

  • Average and median sale prices

  • Clear examples of where demand multipliers turn weak brands into strong ones

This isn’t a BOLO list.
It’s the raw research behind the sourcing decisions.

Here’s the important part.

A spreadsheet like this is great for learning patterns.
But in the thrift store, you don’t have time to cross-reference tabs, calculate sell-through, and second-guess comps.

That’s exactly why I built BrandScout.

[DOWNLOAD BrandScout]

BrandScout lets you:

  • Check demand and pricing faster

  • See when multipliers actually matter

  • Make buy-or-pass decisions without guessing

It’s the same logic you’re seeing in this spreadsheet, just applied in real time while you’re sourcing.

If you want to study the data, start with the spreadsheet.
If you want to apply it consistently without slowing down, BrandScout is there when you’re ready.

I’ll keep sending one email per week tied to the latest category breakdown, with the data first and tools second.

If you want to stop guessing in the thrift store and start sourcing where buyers already exist, you’re in the right place.

– Matt
That Couple Flips

Keep Reading