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Oliver Buchannon
That Couple Flips

Reseller sharing sourcing data, sell-through trends, and marketplace strategy.

100 Lululemon Styles. Here's What Actually Moves.

Apr 14, 2026

The Data on Lululemon Will Surprise You

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The Polo Trap (And Why It Matters)

Apr 6, 2026

The Ralph Lauren Mistake Costing You Sales

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Copy my exact Claude listing prompt (it's yours, free)

Apr 2, 2026

The prompt. The setup. Yours free

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New post

Mar 31, 2026

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AI Stack for Reselling

Mar 26, 2026

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176% STR on men's shorts (and it's not what you think)

Mar 23, 2026

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Men's Pants Data Drop

Mar 16, 2026

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The Levi's Data Is In — Here's What It Says to Buy (and Skip)

Mar 9, 2026

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Women’s Dresses Sell-Through Data

Mar 2, 2026

How the same brand can move at 8 percent... or 50 percent

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Button-Up Shirts That Actually Sell for $50+ (Full Dataset)

Feb 23, 2026

Most resellers comp men’s button-up shirts like they’re all the same category.

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Women’s Tops Sell-Through Data

Feb 16, 2026

How demand multipliers change what actually sells

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Sell-Through Research Library

Feb 15, 2026

Category data and spreadsheets used in That Couple Flips videos

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From 2,800 sales to spotting BOLOs faster (new video + app update)

Jan 4, 2026

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New Post

Dec 9, 2025

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FLIP FORECAST 12/8/25

Dec 8, 2025

5 Trends About To Explode in Resale, Plus: BrandScout App Now Live

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Flip Forecast • November 23, 2025

Nov 23, 2025

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New Post

Oct 10, 2025

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